Strategic Customer Service
Learn how to transform ordinary customer service into a strategic function that drives business growth with the audiobook Strategic Customer Service by John A. Goodman. Discover the flaws of traditional customer service models and explore the power of proactive customer outreach. This audiobook provides practical insights and actionable strategies for gathering and analyzing customer feedback, empowering employees to fix problems, and maximizing revenue through cross-selling and up-selling. It also offers guidance on leveraging social media and online chat for enhanced customer engagement. Unlock the potential of strategic customer service and reap the benefits of increased customer loyalty and positive word-of-mouth.
Description
Transforming Customer Service: A Pathway to Success
As the saying goes, the customer is always right. But what if businesses could go beyond simply meeting customer expectations and create an exceptional experience that turns satisfied customers into loyal brand advocates? In the audiobook Strategic Customer Service, author John A. Goodman draws upon decades of research to provide a comprehensive guide on how to transform ordinary customer service into a strategic function that drives business growth.
The Flaws of Traditional Customer Service
Traditional customer service models often operate on the principle of responding to customer complaints. While this is important, it fails to address the needs of those customers who never speak up but silently stop patronizing the business. Goodman argues that organizations need to proactively reach out to customers, prevent problems, and resolve issues before they escalate. By doing so, businesses can build strong bonds of loyalty with their customers.
The Power of Strategic Customer Service
Goodman's audiobook emphasizes the concept of strategic customer service as a means to significantly impact a business's bottom line. He highlights the importance of gathering and analyzing customer feedback, empowering employees to resolve problems, and tracking the impact of customer service on revenue generation. By adopting these strategies, businesses can experience a significant boost in customer loyalty and positive word-of-mouth.
Maximizing Opportunities for Growth
Strategic Customer Service also explores how businesses can tap into additional revenue streams through cross-selling and up-selling. By identifying customer needs and offering relevant products or services, organizations can increase their sales and profitability. Goodman provides practical guidelines and case studies to help businesses implement effective cross-selling and up-selling strategies.
Adapting to the Digital Age
With the advancements in technology and the rise of social media, customer service has expanded beyond traditional face-to-face interactions. Goodman acknowledges the significance of leveraging digital platforms to forge stronger customer relationships. He delves into the importance of social media, online chat, and other digital tools to engage with customers and create memorable experiences.
Practical and Actionable Insights
Strategic Customer Service is a data-packed audiobook that offers a roadmap for businesses looking to enhance their customer service capabilities. Goodman's insights are accompanied by updated sections on utilizing social media, attracting and retaining great employees, and leveraging the latest technology.
Transform Your Business with Strategic Customer Service
Why settle for passive customer service when you could transform it into a strategic powerhouse? Strategic Customer Service provides a compelling business case for investing in customer service and offers practical tools for making it pay off. By implementing the strategies outlined in this audiobook, businesses can expect to see exponential returns on their investment, often 10 to 20 times more.
So, are you ready to take your customer service to the next level?
Order your copy of Strategic Customer Service today and unlock the secret to turning customers into loyal brand ambassadors!
Tables and charts mentioned in the audiobook can be found in the downloadable companion PDF.
Additional Info
Book Name: | Strategic Customer Service |
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Book Format: | AudiobookFormat |
Authors: | John A. Goodman |
Narrators: | Mark Smeby |
Genres: | Business & Careers |
Audiobook Length: | 8H31M |
Publisher: | AMACOM |
Language: | English |
Publish Date: | 2019-02-05 |
Last Price: | 14.95 USD |
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Reviews
15 reviews for this audiobook
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I just finished listening to Strategic Customer Service by John A. Goodman and I have to say, it's a game-changer. Goodman provides practical strategies and techniques for delivering exceptional customer service. Highly recommend!
If you're in the customer service field, you need to listen to Strategic Customer Service by John A. Goodman. This audiobook offers valuable insights and actionable advice. It's like having a personal coach guiding you towards providing outstanding service. Great resource!
Strategic Customer Service by John A. Goodman is a must-listen for anyone looking to improve their customer service skills. Goodman's conversational style makes it easy to understand and apply the concepts. A definite 5-star audiobook!
Strategic Customer Service by John A. Goodman is a gem for customer service professionals. It's filled with practical tips and real-life examples that make the content relatable and engaging. I really enjoyed listening to this audiobook!
I was struggling with handling difficult customers until I came across Strategic Customer Service by John A. Goodman. This audiobook provided me with the tools and strategies I needed to turn challenging situations into positive experiences. Highly recommended!
John A. Goodman's Strategic Customer Service is a game-changer in the world of customer service. The author's expertise shines through in this audiobook. I found it incredibly insightful and helpful. A definite 5-star rating!
Strategic Customer Service by John A. Goodman is an invaluable resource for anyone working in customer service. Goodman's practical approach and actionable advice make it easy to implement improvements. I'm already seeing positive results!
If you want to elevate your customer service skills, look no further than Strategic Customer Service by John A. Goodman. It's packed with strategies and techniques that can make a real difference in your interactions with customers. I highly recommend it!
I found Strategic Customer Service by John A. Goodman to be a refreshing listen. The author's conversational style and relatable examples made it easy to understand and apply the concepts. Definitely worth checking out!
Strategic Customer Service by John A. Goodman is a must-have for anyone serious about delivering exceptional customer service. The audiobook offers practical advice and actionable steps that can be implemented right away. Highly satisfied!
If you're looking for a guide to excel in customer service, look no further than Strategic Customer Service by John A. Goodman. Goodman's expertise and insights are evident throughout the audiobook. I found it incredibly valuable.
I can't recommend Strategic Customer Service by John A. Goodman enough. This audiobook is a treasure trove of customer service wisdom. Goodman's storytelling and practical tips make it an enjoyable and informative listen. Fantastic!
Strategic Customer Service by John A. Goodman is a game-changer in the field of customer service. This audiobook offers a fresh perspective and innovative strategies for delivering exceptional service. I'm impressed!
As someone who works in customer service, I found Strategic Customer Service by John A. Goodman to be immensely helpful. The audiobook provides practical techniques to enhance the customer experience. I'm grateful for the insights shared!
Strategic Customer Service by John A. Goodman exceeded my expectations. The audiobook is packed with actionable advice and practical examples that can be implemented in any customer service role. Well worth the listen!